What is a film trailer?
A film trailer is a promotional video which gives the viewers a sense of a what the film is about, whether it appeals to them. Trailers are one of the main ways media institutes promote films and create awareness.
Why are film trailers made?
Film trailers are made mainly to create awareness for a film. When they are being shown on TV, online (via social media, pop ups etc) and on Cinema screens, it gives the media institute to show a lot of potential audiences the trailer and therefore easily promote it.
When are they released?
Usually, the film trailer is released within 1-6 months of the actual release date of the film. In some cases it may be released much earlier if the film is guaranteed to be a success or if it is a film that a large audience has been waiting for for a long time (final in a series, based on a best-selling book). Releasing the trailer early gives more time for it to be promoted and it gets more people hyped up and looking forward to see it.
How do Media Institutes create trailers so people watch them to the end?
A film trailer contains various shots from the whole film. The editor of the trailer will put important parts of the film in it to give a brief synopsis of what it's about. They will also put certain clips that leave the audience in suspense when watching, to make them eager to see the film and get it more recognised by word of mouth etc.
No comments:
Post a Comment